diff --git a/src/products/components/ProductCreatePage/ProductCreatePage.tsx b/src/products/components/ProductCreatePage/ProductCreatePage.tsx
index 9797ff062..0d729ce4d 100644
--- a/src/products/components/ProductCreatePage/ProductCreatePage.tsx
+++ b/src/products/components/ProductCreatePage/ProductCreatePage.tsx
@@ -4,6 +4,7 @@ import { ConfirmButtonTransitionState } from "@saleor/components/ConfirmButton";
 import Container from "@saleor/components/Container";
 import Form from "@saleor/components/Form";
 import Grid from "@saleor/components/Grid";
+import Metadata, { MetadataFormData } from "@saleor/components/Metadata";
 import { MultiAutocompleteChoiceType } from "@saleor/components/MultiAutocompleteSelectField";
 import PageHeader from "@saleor/components/PageHeader";
 import SaveButtonBar from "@saleor/components/SaveButtonBar";
@@ -25,6 +26,7 @@ import { SearchProductTypes_search_edges_node_productAttributes } from "@saleor/
 import { SearchWarehouses_search_edges_node } from "@saleor/searches/types/SearchWarehouses";
 import createMultiAutocompleteSelectHandler from "@saleor/utils/handlers/multiAutocompleteSelectChangeHandler";
 import createSingleAutocompleteSelectHandler from "@saleor/utils/handlers/singleAutocompleteSelectChangeHandler";
+import useMetadataChangeTrigger from "@saleor/utils/metadata/useMetadataChangeTrigger";
 import { ContentState, convertToRaw, RawDraftContentState } from "draft-js";
 import React from "react";
 import { useIntl } from "react-intl";
@@ -45,7 +47,7 @@ import ProductPricing from "../ProductPricing";
 import ProductShipping from "../ProductShipping/ProductShipping";
 import ProductStocks, { ProductStockInput } from "../ProductStocks";
 
-interface FormData {
+interface FormData extends MetadataFormData {
   basePrice: number;
   publicationDate: string;
   category: string;
@@ -133,6 +135,13 @@ export const ProductCreatePage: React.FC<ProductCreatePageProps> = ({
   const initialDescription = React.useRef(
     convertToRaw(ContentState.createFromText(""))
   );
+
+  const {
+    isMetadataModified,
+    isPrivateMetadataModified,
+    makeChangeHandler: makeMetadataChangeHandler
+  } = useMetadataChangeTrigger();
+
   const initialData: FormData = {
     basePrice: 0,
     category: "",
@@ -140,7 +149,9 @@ export const ProductCreatePage: React.FC<ProductCreatePageProps> = ({
     collections: [],
     description: {} as any,
     isPublished: false,
+    metadata: [],
     name: "",
+    privateMetadata: [],
     productType: "",
     publicationDate: "",
     seoDescription: "",
@@ -168,12 +179,20 @@ export const ProductCreatePage: React.FC<ProductCreatePageProps> = ({
   const collections = getChoices(collectionChoiceList);
   const productTypes = getChoices(productTypeChoiceList);
 
-  const handleSubmit = (data: FormData) =>
+  const handleSubmit = (data: FormData) => {
+    const metadata = isMetadataModified ? data.metadata : undefined;
+    const privateMetadata = isPrivateMetadataModified
+      ? data.privateMetadata
+      : undefined;
+
     onSubmit({
+      ...data,
       attributes,
-      stocks,
-      ...data
+      metadata,
+      privateMetadata,
+      stocks
     });
+  };
 
   return (
     <Form onSubmit={handleSubmit} initial={initialData} confirmLeave>
@@ -212,6 +231,8 @@ export const ProductCreatePage: React.FC<ProductCreatePageProps> = ({
           productTypeChoiceList
         );
 
+        const changeMetadata = makeMetadataChangeHandler(change);
+
         return (
           <Container>
             <AppHeader onBack={onBack}>
@@ -296,6 +317,8 @@ export const ProductCreatePage: React.FC<ProductCreatePageProps> = ({
                   loading={disabled}
                   onChange={change}
                 />
+                <CardSpacer />
+                <Metadata data={data} onChange={changeMetadata} />
               </div>
               <div>
                 <ProductOrganization
diff --git a/src/products/views/ProductCreate.tsx b/src/products/views/ProductCreate.tsx
index 18a45ab71..24d06a9da 100644
--- a/src/products/views/ProductCreate.tsx
+++ b/src/products/views/ProductCreate.tsx
@@ -6,6 +6,11 @@ import useShop from "@saleor/hooks/useShop";
 import useCategorySearch from "@saleor/searches/useCategorySearch";
 import useCollectionSearch from "@saleor/searches/useCollectionSearch";
 import useProductTypeSearch from "@saleor/searches/useProductTypeSearch";
+import createMetadataCreateHandler from "@saleor/utils/handlers/metadataCreateHandler";
+import {
+  useMetadataUpdate,
+  usePrivateMetadataUpdate
+} from "@saleor/utils/metadata/updateMetadata";
 import { useWarehouseList } from "@saleor/warehouses/queries";
 import React from "react";
 import { useIntl } from "react-intl";
@@ -49,6 +54,8 @@ export const ProductCreateView: React.FC = () => {
       first: 50
     }
   });
+  const [updateMetadata] = useMetadataUpdate({});
+  const [updatePrivateMetadata] = usePrivateMetadataUpdate({});
 
   const handleBack = () => navigate(productListUrl());
 
@@ -66,8 +73,8 @@ export const ProductCreateView: React.FC = () => {
     }
   });
 
-  const handleSubmit = (formData: ProductCreatePageSubmitData) => {
-    productCreate({
+  const handleCreate = async (formData: ProductCreatePageSubmitData) => {
+    const result = await productCreate({
       variables: {
         attributes: formData.attributes.map(attribute => ({
           id: attribute.id,
@@ -96,7 +103,14 @@ export const ProductCreateView: React.FC = () => {
         weight: weight(formData.weight)
       }
     });
+
+    return result.data.productCreate?.product?.id || null;
   };
+  const handleSubmit = createMetadataCreateHandler(
+    handleCreate,
+    updateMetadata,
+    updatePrivateMetadata
+  );
 
   return (
     <>
diff --git a/src/utils/handlers/metadataCreateHandler.ts b/src/utils/handlers/metadataCreateHandler.ts
new file mode 100644
index 000000000..e24491b80
--- /dev/null
+++ b/src/utils/handlers/metadataCreateHandler.ts
@@ -0,0 +1,68 @@
+import { MetadataFormData } from "@saleor/components/Metadata/types";
+import { MutationFunction } from "react-apollo";
+
+import {
+  UpdateMetadata,
+  UpdateMetadataVariables
+} from "../metadata/types/UpdateMetadata";
+import {
+  UpdatePrivateMetadata,
+  UpdatePrivateMetadataVariables
+} from "../metadata/types/UpdatePrivateMetadata";
+
+function createMetadataCreateHandler<T extends MetadataFormData>(
+  create: (data: T) => Promise<string>,
+  setMetadata: MutationFunction<UpdateMetadata, UpdateMetadataVariables>,
+  setPrivateMetadata: MutationFunction<
+    UpdatePrivateMetadata,
+    UpdatePrivateMetadataVariables
+  >
+) {
+  return async (data: T) => {
+    const id = await create(data);
+
+    if (id === null) {
+      return null;
+    }
+
+    if (data.metadata.length > 0) {
+      const updateMetaResult = await setMetadata({
+        variables: {
+          id,
+          input: data.metadata,
+          keysToDelete: []
+        }
+      });
+      const updateMetaErrors = [
+        ...(updateMetaResult.data.deleteMetadata.errors || []),
+        ...(updateMetaResult.data.updateMetadata.errors || [])
+      ];
+
+      if (updateMetaErrors.length > 0) {
+        return updateMetaErrors;
+      }
+    }
+    if (data.privateMetadata.length > 0) {
+      const updatePrivateMetaResult = await setPrivateMetadata({
+        variables: {
+          id,
+          input: data.privateMetadata,
+          keysToDelete: []
+        }
+      });
+
+      const updatePrivateMetaErrors = [
+        ...(updatePrivateMetaResult.data.deletePrivateMetadata.errors || []),
+        ...(updatePrivateMetaResult.data.updatePrivateMetadata.errors || [])
+      ];
+
+      if (updatePrivateMetaErrors.length > 0) {
+        return updatePrivateMetaErrors;
+      }
+    }
+
+    return [];
+  };
+}
+
+export default createMetadataCreateHandler;